Facebook ads

If I had a pound for every time someone said to me “I hate Facebook”… I don’t think they really hate Facebook. They just dislike the unknown and, with Facebook’s constant layout changes and updates, even if you do feel like you’ve got to grips with the intricacies of Facebook, Ads Manager and Business Manager, …

How to find your way around Ads Manager Read More »

Your sales funnel All businesses, whether product or service based, have a sales funnel.  Even if you don’t know that you’ve got one, it’s almost a certainty that you have one if your business is up and running!  It sounds more complicated than it is, but basically your sales funnel is the process of taking …

How Facebook ads can increase your leads and sales Read More »

There are SO many active users on Facebook right now – the numbers are in the billions, so there has never been a better time to be advertising on Facebook. Six million advertisers can’t be wrong… But if it’s something new to you, it’s not always easy to know how to get started. Facebook ads …

How to get to grips with Facebook ads quickly Read More »

Why are images so important for Facebook ads? One of the most important features of your Facebook ads will be the images. Selecting the right images will be the difference between your ad being overlooked in someone’s Facebook feed or your ad stopping them scrolling and getting them interested enough to take a look. My …

Facebook Ad Image Sizes Read More »

Growing your Facebook page organically can be tough. It’s a slow process. You spend a lot of time sharing the page with friends (are they even your target audience?) and waiting for people to “maybe” click through from your website or your email signature.  What is a Facebook page growth campaign? A Facebook page growth …

Growing your Facebook page following with Facebook ads Read More »

Absolutely. 100%. Everybody should have a Facebook pixel on their website. Even if, right now, you don’t think that you’re going to run any Facebook ads or you’re not sure how to go about running Facebook ads, you should have the Facebook pixel on your website. Why? I hear you ask. Because as soon as …

Should you have a Facebook pixel on your website? Read More »

There’s no doubt that social media is the future when it comes to marketing. From advertising new products to brand awareness, if you aren’t using social media to promote your business, then you’re falling behind your competition. For small businesses, especially, Facebook can be a platform that does far more than you’d anticipate – and …

The benefits of Facebook advertising for small business Read More »