Facebook News

An image of a hand holding a mobile phone showing the facebook log in page with a laptop behind it also showing the Facebook log in page. On the left side of the image there is an orange rectangle with a grey rectangle layered over the top with orange text reading ‘Facebook Audience Targeting Changes’ and on the right side of the image there is an orange circle with white text reading ‘Jo Francis’

If you’re currently running Facebook ads, or thinking about getting started with them, then there are audience targeting changes being brought in by Facebook this week (starting 19th of January 2022) that you need to know about!  What’s the news? Facebook announced they are removing detailed targeting options “that relate to topics people may perceive …

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An image of a hand holding a phone showing the instagram Reels logo. On the left side of the image there is an orange rectangle with a grey rectangle layered over the top with orange text reading ‘You can now advertise with Instagram Reels’ and on the right side of the image there is an orange circle with white text reading ‘Jo Francis’

After testing in various countries, Instagram finally launched Reels ads to the entire world in mid-June.  Reels is a great place on Instagram to be able to reach people who don’t follow you and Reels are fast becoming hugely popular. Reels ads will be full screen and vertical, similar to ads in Stories, and will …

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An image of a finger touching the icon for the apple App Store. On the left side of the image there is an orange rectangle with a grey rectangle layered over the top with orange text reading ‘Apple iOS 14 Changes and Facebook Ads’ and on the right side of the image there is an orange circle with white text reading ‘Jo Francis’

If you’re currently running Facebook ads, you may have seen this notification appear when you go into Ads Manager:- And you might be wondering what it means and what impact it could have on you and your ads. Sometime soon (early 2021) Apple will present Facebook and Instagram app users a popup message which allows …

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