Facebook ad advice

Here we go with part two of the A-Z of Facebook ads, which covers N-Z… New Ads Limit Facebook announced a while ago that they’d be placing an ad limit on each individual Page, restricting the number of ad campaigns they run. This is designed to help advertisers keep costs down and improve performance up …

An A-Z of Facebook Ads (Part 2) Read More »

Facebook ads… So many questions!  I thought it would be fun to try and answer some of them in an A-Z, so here we go with part one (A-M)… Ads Manager Ads Manager is the “home” for running ads on Facebook, Instagram, Messenger or Audience Network. It’s an all-in-one tool for creating ads, managing when …

An A-Z of Facebook Ads Read More »

The headline… How important is it? I mean, let’s be honest, Facebook only gives you 25-40 characters, so how creative can you be? You Need To Make It Work! 💥 See what I did there ☝️ There are three things of key importance in Facebook ads; the headline, the image and the first line of your …

Eight essential ingredients for a great Facebook ad headline Read More »

I’m really proud of the fact that I work with a lot of small businesses, those businesses that feel like they would get turned away from other Facebook ad strategists / implementers, because they don’t have $1,000 a month to spend on Facebook ads every month. I personally don’t think you necessarily need to have …

Why you’re not ready for Facebook ads Read More »

You’ve taken your time, you’ve crafted what you believe to be the perfect copy for your Facebook ad, you’ve sourced or created fantastic images, you’ve built out the campaign and hit publish…the ads head into review…then suddenly you’re hit with a notification telling you that your ad has been rejected! Wait! What?!? This has to …

Why your Facebook ads get rejected Read More »

There are SO many active users on Facebook right now – the numbers are in the billions, so there has never been a better time to be advertising on Facebook. Six million advertisers can’t be wrong… But if it’s something new to you, it’s not always easy to know how to get started. Facebook ads …

How to get to grips with Facebook ads quickly Read More »