Should you boost a post on Facebook?
“Should I boost a post on my Facebook page?” Or “why shouldn’t I boost a post?” are two questions I get…
Apple iOS 14 Changes and Facebook Ads
If you’re currently running Facebook ads, you may have seen this notification appear when you go into Ads Manager:- And you…
An A-Z of Facebook Ads (Part 2)
Here we go with part two of the A-Z of Facebook ads, which covers N-Z… New Ads Limit Facebook announced a…
An A-Z of Facebook Ads
Facebook ads… So many questions! I thought it would be fun to try and answer some of them in an A-Z,…
Eight essential ingredients for a great Facebook ad headline
The headline… How important is it? I mean, let’s be honest, Facebook only gives you 25-40 characters, so how creative can…
Everything you need to know about the Full Facebook Strategy Package
My ethos has always been to work with small to medium size businesses and to be able to show them how…
Why you’re not ready for Facebook ads
I’m really proud of the fact that I work with a lot of small businesses, those businesses that feel like they…
Why your Facebook ads get rejected
You’ve taken your time, you’ve crafted what you believe to be the perfect copy for your Facebook ad, you’ve sourced or…
Are LinkedIn ads any good?
As yet I’m not a LinkedIn ads expert (watch this space though…!) but I thought I’d write a blog about LinkedIn…
How to find your way around Ads Manager
If I had a pound for every time someone said to me “I hate Facebook”… I don’t think they really hate…
How to find and install your Facebook pixel
My recent post – Should you have a Facebook pixel on your website – has proved to be a great resource…
How Facebook ads can increase your leads and sales
Your sales funnel All businesses, whether product or service based, have a sales funnel. Even if you don’t know that you’ve…
How to get to grips with Facebook ads quickly
There are SO many active users on Facebook right now – the numbers are in the billions, so there has never…
Facebook Ad Image Sizes
Why are images so important for Facebook ads? One of the most important features of your Facebook ads will be the…
Growing your Facebook page following with Facebook ads
Growing your Facebook page organically can be tough. It’s a slow process. You spend a lot of time sharing the page…
What is a Power Hour? (And why your business should have one)
A Power Hour is the perfect way to give the maximum amount of value to a client in just one hour.…
Should you have a Facebook pixel on your website?
Absolutely. 100%. Everybody should have a Facebook pixel on their website. Even if, right now, you don’t think that you’re going…
The benefits of Facebook advertising for small business
There’s no doubt that social media is the future when it comes to marketing. From advertising new products to brand awareness,…
What it’s like to be on the “other side”…
With Janet Murray as one of my key clients, organising fantastic live events is part of my working day. And being…
Getting to grips with GDPR
A week off work had prompted me to force myself to spend at least a few hours focusing on the spectre…